There are over 250 million websites online and this number is steadily increasing. Everyone including local businesses, small and medium-sized companies, B2B companies, non-profit organizations celebrities and influencers understand the importance of building a strong online presence and one of the best ways to build a presence online is having a blog.
There is immense competition online and blogging marketing has emerged as one of the best ways to drive highly targeted traffic to a website.
Major Benefits of Blogging Marketing
The most obvious benefit of blogging is that it helps in driving immense amount of traffic to your website. Who doesn't want more traffic? However, driving traffic is not that easy due to immense competition in almost every imaginable business category. When you regularly publish high-quality blogs, you are likely to get more traffic from search engines as search engines like frequently updated content.
More content on your website means you have the chance to rank for more keywords which means more traffic. You can also promote your blog on social media which will keep your social media going.
When you blog regularly and people like the content you publish, it helps in establishing you as an authority in your particular niche. There are a number of bloggers who have made a name in their industry only through blogging. However, you need to regularly publish quality content and engage your readers.
One of the ways to engage your readers is to ask them about the topics they would like to be covered. Similarly, you should answer their queries in the comments section and they will keep coming back to read more of your content. If you are running a blog targeted at other businesses, you may write deep explanation of various topics that will help other businesses and it will help in driving more sales for your business.
Having thousands of visitors is great but you need those visitors to buy your products and services. It is extremely difficult to convert the cold leads into paying clients. On the other hand, blogs are the perfect medium to generate high quality leads for your business. You just need to add a highly converting call to action to your blog posts.
For instance, you may promise free white papers, fact sheets, webinars, drives or e-book in exchange for their e-mail. You should also include links to your products and services in the blog post and interested visitors will click those links and buy your products and services.
When you invest in search engine marketing and buy ads, you can start driving traffic to your website instantly but the traffic flow stops as soon as you stop paying for the ads. On the other hand, blogging allows you to drive long-term results.
When your blog posts start ranking in the search engines, they will keep attracting high quality traffic for years to come. It's true that blogging takes some time to work but it works for a long period of time and keeps giving over the years.
Tips for Writing High Quality Blog Posts
Starting a blog is free,but for the best results you should get webhosting which is not expensive, and create a WordPress blog that you can control, you will be able to add desired themes and plugins,and you will be able to be more effective getting your content out to the Internet.
Be sure to join Markethive which can make your WordPress blog more powerful. With Markethive's viral blogging platform your ability to get your content viral in just a short time is possible.
Markethive is a powerful Inbound Marketing Platform that really will skyrocket your social media marketing and really bring it to a whole new level with it's revolutionary tools you will be able to get your content viral and your reach to your target market can be achieve in a very short time.
Markethive's blogging platform is extremely effective and will make your WordPress even better you could create a plugin that you can install on your WordPress and once it's installed you could do your blog post at Markethive and it will be posted to your WordPress blog.
You also can create a blog cocktail of other talented Markethive members that writing content similar to your niche, for example social media marketing, internet marketing etc. There are even more features in which your content can be shared by you to social media accounts, and also other members of Markethive can share your blog post to their social media accounts. Can you see how epic Markethive really is?
Markethive's blogging Platform is revolutionary and it's mind blowing. Watch the video below for a complete overview.
Markethive is not just a blogging system, it is a Social Networking Platform created by Entrepreneurs for Entrepreneurs, and it has even more marketing tools to enhance your internet marketing efforts. The best part is Markethive tools are free for life,no strings attached.
To Join Markethive click the banner below:
Follow these tips to write high quality blogs and attract a lot of traffic to your website.
The first tip is to choose topics that you are passionate about. It will make writing blogs easier for you. You won’t have to do a ton of research to steadily write quality blog posts. Consistency is the key and if you choose topics that are not close to your heart, you may find it difficult to consistently write high quality blog posts and that's not good. So, choose the topics carefully.
Do not procrastinate. The best way to avoid procrastination while writing blogs is to plan ahead. You should choose the topics of the blogs you want to write well in advance so that when you sit down to write a blog post, you don't need to scratch your head about finding a topic.
Write high quality blogs. Do not forget that people will come to your blog to read informative content. If you turn every single blog post into marketing pitch, your readers will soon lose interest and won't come back. So, make sure that the content is useful and provides answers to their queries.
While text is extremely important, you also need to include some images and videos in your blogs to keep things interesting. Only text on a web page looks boring and boring web page means people will simply click the back button and go elsewhere. Inserting high quality images on your blogs will keep the visitors longer.
While you should write extra long blogs on certain occasions, do not make every blog a 5000 word essays on the subject. Ideally, a blog post should be around 600 to 800 words long as a standard opinion piece in a newspaper is around 800 words.
Overall, these are some of the highly effective blogging marketing tips that are used by successful bloggers in various industries. Your blog will take some time to grow but you need to be patient and keep posting. A few posts a week and you will have thousands of visitors within a few months. So, do not lose patience and keep writing.
To Your Success