Tools For Marketing

The Marketing Accountability Imperative: Driving Superior Returns on Marketing Investments

• ISBN13: 9780787998325
• Condition: New
• Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Making accountable marketing decisions to improve the efficiency of spending
In this practical guide, Prophet CEO Michael Dunn teams up with marketing effectiveness expert Chris Halsall to help marketing managers and CMOs make better marketing spending decisions and better evaluate the success or failure of these decisions. They show how to sort through the clutter of metrics, measurement, and analytic options, and provide the practical information needed to help establish the marketing a

Rating: (out of 1 reviews)

List Price: $ 39.95

Price: $ 19.80

Related Marketing And Branding Products

Create your Social Networking Website in 30 Minutes
A comprehensive guide to creating your own Social Networking Website (like Facebook) in less than 30 minutes. Use your Social Network to invite friends, post google ads, ad sense, promote products and make Money. Have control of your own Social Network!
Create your Social Networking Website in 30 Minutes

Email Marketing: A guide to the Internet’s most effective marketing tool

The inherent power of email marketing is the permission the consumer has given you to communicate with them. Commercials are put on mute. Banner ads are closed or ignored. People are somewhat of a captive audience to radio advertising-if they’re not listening to downloaded MP3s and podcasts. The world is tired of commercials-unless they invite them. Yet e-mail marketing allows the entrepreneur to do so much more than give a commercial. In fact you, the marketer, can’t afford to do anythi

Rating: (out of 5 reviews)

List Price: $ 9.99

Price: $ 8.00

Related Email Marketing Products